The Complexities of Honda's Supply Chain & Associated Risks: Understanding Suppliers & Customers, Industry Differentiators, and Market Locations

Miranda Armie; Kate Goodyear; Mackenzie  Summers; Janaina Siegler

The Complexities of Honda's Supply Chain & Associated Risks: Understanding Suppliers & Customers, Industry Differentiators, and Market Locations

Miranda Armie
, Kate Goodyear
, Mackenzie Summers
, Janaina Siegler

Management, Marketing, International Business, and Supply Chain

Research output: Contribution to journal › Article › peer-review

Abstract

This paper investigates Honda Motor Co of Japan and
over 50+ supply chain network relationships between suppliers
and customers. These companies represent the industry
through trading, specialty retail, road & rail, professional
services, machinery, food products, electronic equipment,
diversified financial, automobiles, and auto components. Using
data from Bloomberg terminals, Mergent Online, Hoover
Academics, and IBIS World, our goal was to understand
Honda’s supply chain risks and the capabilities needed to
overcome them, in conjunction with their suppliers, customers'
locations, and industry differentiators. We aimed to understand
how they performed through the many disruptions of the
Covid-19 pandemic. Results showed that the main risks to Honda Motor Co are in three categories: Organizational (credit, agency), Industry (product market, input market), and Environmental (macroeconomic). The core capabilities that Honda Motor Co used to overcome these risks are Flexibility (financial strength), Velocity (efficiency, anticipation, security), and Collaboration (market position). As a market leader, Honda has demonstrated resilience and readiness to recover from these disruptions.

Original language	American English
Article number	4
Pages (from-to)	528-537
Number of pages	15
Journal	Operations and Supply Chain Management
Volume	15
Issue number	4
State	Published - 2022

Keywords

automotive industry, capabilities, disruptions, risks, supply chain resiliency

Access to Document

ArmieM-GoodyearK-SummersM-SieglerJ_OSCM_2022Final published version, 1.02 MBLicense: Unspecified

Cite this

@article{2914a2be80c44508aef7c61704a09b16,

title = "The Complexities of Honda's Supply Chain \& Associated Risks: Understanding Suppliers \& Customers, Industry Differentiators, and Market Locations",

abstract = "This paper investigates Honda Motor Co of Japan and over 50+ supply chain network relationships between suppliers and customers. These companies represent the industry through trading, specialty retail, road \& rail, professional services, machinery, food products, electronic equipment, diversified financial, automobiles, and auto components. Using data from Bloomberg terminals, Mergent Online, Hoover Academics, and IBIS World, our goal was to understand Honda{\textquoteright}s supply chain risks and the capabilities needed to overcome them, in conjunction with their suppliers, customers' locations, and industry differentiators. We aimed to understand how they performed through the many disruptions of the Covid-19 pandemic. Results showed that the main risks to Honda Motor Co are in three categories: Organizational (credit, agency), Industry (product market, input market), and Environmental (macroeconomic). The core capabilities that Honda Motor Co used to overcome these risks are Flexibility (financial strength), Velocity (efficiency, anticipation, security), and Collaboration (market position). As a market leader, Honda has demonstrated resilience and readiness to recover from these disruptions.",

keywords = "automotive industry, capabilities, disruptions, risks, supply chain resiliency",

author = "Miranda Armie and Kate Goodyear and Mackenzie Summers and Janaina Siegler",

note = "Armie, M.; Goodyear, K.; Summers, M.; Siegler, J. (2022) The Complexities of Honda's Supply Chain \& Associated Risks: understanding suppliers \& customers, industry differentiators, and market locations. Operations and Supply Chain Management. Vol. 15, No. 4, 2022, pp. 528 – 537. ABDC list: C. Cabell's acceptance rate: 37\% Available at: https://www.journal.oscm-forum.org/publication/article/the-complexities-of-hondas-supplychain--associated-risks-understanding-suppliers--customers-industr",

year = "2022",

language = "American English",

volume = "15",

pages = "528--537",

journal = "Operations and Supply Chain Management",

number = "4",

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TY - JOUR

T1 - The Complexities of Honda's Supply Chain & Associated Risks

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AU - Armie, Miranda

AU - Goodyear, Kate

AU - Summers, Mackenzie

AU - Siegler, Janaina

N1 - Armie, M.; Goodyear, K.; Summers, M.; Siegler, J. (2022) The Complexities of Honda's Supply Chain & Associated Risks: understanding suppliers & customers, industry differentiators, and market locations. Operations and Supply Chain Management. Vol. 15, No. 4, 2022, pp. 528 – 537. ABDC list: C. Cabell's acceptance rate: 37% Available at: https://www.journal.oscm-forum.org/publication/article/the-complexities-of-hondas-supplychain--associated-risks-understanding-suppliers--customers-industr

PY - 2022

Y1 - 2022

N2 - This paper investigates Honda Motor Co of Japan and over 50+ supply chain network relationships between suppliers and customers. These companies represent the industry through trading, specialty retail, road & rail, professional services, machinery, food products, electronic equipment, diversified financial, automobiles, and auto components. Using data from Bloomberg terminals, Mergent Online, Hoover Academics, and IBIS World, our goal was to understand Honda’s supply chain risks and the capabilities needed to overcome them, in conjunction with their suppliers, customers' locations, and industry differentiators. We aimed to understand how they performed through the many disruptions of the Covid-19 pandemic. Results showed that the main risks to Honda Motor Co are in three categories: Organizational (credit, agency), Industry (product market, input market), and Environmental (macroeconomic). The core capabilities that Honda Motor Co used to overcome these risks are Flexibility (financial strength), Velocity (efficiency, anticipation, security), and Collaboration (market position). As a market leader, Honda has demonstrated resilience and readiness to recover from these disruptions.

AB - This paper investigates Honda Motor Co of Japan and over 50+ supply chain network relationships between suppliers and customers. These companies represent the industry through trading, specialty retail, road & rail, professional services, machinery, food products, electronic equipment, diversified financial, automobiles, and auto components. Using data from Bloomberg terminals, Mergent Online, Hoover Academics, and IBIS World, our goal was to understand Honda’s supply chain risks and the capabilities needed to overcome them, in conjunction with their suppliers, customers' locations, and industry differentiators. We aimed to understand how they performed through the many disruptions of the Covid-19 pandemic. Results showed that the main risks to Honda Motor Co are in three categories: Organizational (credit, agency), Industry (product market, input market), and Environmental (macroeconomic). The core capabilities that Honda Motor Co used to overcome these risks are Flexibility (financial strength), Velocity (efficiency, anticipation, security), and Collaboration (market position). As a market leader, Honda has demonstrated resilience and readiness to recover from these disruptions.

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