@article{2fa8df1ae929482aa4f9a5e040f226e2,
title = "“What Do You Meme?”: How Internet Memes Affect Organizations{\textquoteright} Social Evaluations",
author = "Brandy Mmbaga and Mmbaga, \{Nick A.\}",
note = "Internet memes are an increasingly common form of media, produced and shared by the general public. Despite the prevalence and ubiquity of the phenomenon, organizational research has yet to theoretically examine the effects of internet memes on organizations. We develop a conceptual framework explaining how organizational images are generated, altered, and shared through internet memes.",
year = "2017",
month = nov,
day = "30",
doi = "10.5465/AMBPP.2017.17683ABSTRACT",
language = "American English",
volume = "2017",
journal = "Academy of Management Proceedings",
number = "1",
}